Good Intent Giving Indie Artists a Leg Up With Greater Good Program

Time’s running out to get your application in for Good Intent’s Greater Good program. This exciting initiative aims to nurture independent artists by providing a cash grant totally more than $25,000 and services from Good Intent and their partners, including Studios 301, Billy Zammit, Make Merchandise, Zenith Records, and Media Arts Lawyers.

“This all started with our passion for championing Australian music that we love, and we’re fortunate to be in a position to be able to give back to our community, connect dots and provide advice for artists on their journeys,” explained Good Intent’s Chief Operating Officer Rick Bridgman. “It’s challenging to catch a break in today’s climate, so we’re truly stoked with this year’s offering and linking up on a bigger pack with our partners.”

“Greater Good really changed the trajectory of my EP campaign,” added Peni Parker, who took home the grant 12 months ago. “Good Intent supported me with the first single ‘Disrupt’, giving me some great advice, a huge insight into digital marketing and really started me off with some big wins with playlisting, radio play, some fun interviews and even rotation on triple j Unearthed. It really was a total package though; a dream to work with Billy Zammit, who helped bring to life my visual concepts. Ben [Mitchell] helped rework my logo and a huge shout out to Make Merchandise too, always love working with that team. Every single element of the prize was so helpful to my year and allowed me to get to work with creatives, that I normally wouldn’t have the budget for as a fresh artist.”

Applications for this year’s Greater Good program close on October 12. For more information on the program and how to lodge your application, head to Good Intent’s website.

Image used with permission from Good Intent

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